About SierraSoul

Jody and Matt after several drinks.

SierraSoul is the personal website of Matt & Jody Pritchard. This is a place for us to share our life outside with family, friends, and the world at large. We’re blessed to live where we do—with the Pacific Ocean in our front yard and the great Sierra Nevada out back. We love to explore places near and far, capturing our experiences with photography and stories. We’ve learned a few things along the way, so we also use this site to educate people about backcountry travel, photography, and more. Take some time to look around—the adventure log is a great place to start. If you have any feedback, we’d love to hear from you.

About Matt

Matt is a Bay Area native and a hell of a nice guy. He spent some number of years up in Oregon’s beautiful Willamette Valley attending Oregon State University, where he learned all sorts of things about good beer and bad football. After college, he migrated back to the Bay Area, found a job in corporate America, and met a beautiful girl who had kickin’ curves, her own tent, and (thankfully) low standards. These days, Matt plies his trade as a Web Producer in the retail industry. He loves photography, writing, drinking beer, and any opportunity to do those things outside.

About Jody

Jody is originally from the Great Northwest and finds the San Francisco fog a cozy reminder of the damp and dreary days of yore. After college, she moved to the Bay Area and met a handsome young fella who, coincidentally, had also graduated from Oregon State. It was Beaver love. When she’s not designing architectural lighting projects, Jody can be found outside with her hubby Matt. She enjoys photography, yoga, snowboarding, and just about anything else that requires some sort of gear and an open mind.

Other Places to Find Us

Matt on Flickr

Matt's Food Blog - Yummy Lovin'

Matt on Facebook

Matt on Twitter

Matt on Summitpost

Jody on Flickr

Jody on Facebook

Colophon – Information for Geeks

Sierrasoul was designed and developed by Matt & Jody Pritchard. Among other things, version 2 of this site was an opportunity for Matt to bring his web coding skills into the 21st century. It was a laboratory to learn about things like web standards, valid markup, CSS-based layouts and all of the other topics that have come of age since I learned something about the web back in the late-90’s.

The site was built from the ground up in a basic text editor with the standard quiver of production tools (Photoshop, et al.). The image gallery is powered by GreyBox, thanks to Amir Salihefendic. The site is coded to the XHTML 1.0 Strict standard, and (nearly) every page on the site passes validation—for whatever that’s worth.

Sierrasoul is powered by Blood, Sweat & Beers. Which is to say: we have no content management system whatsoever. Is this a good idea? Absolutely not. But, taking an off-the-shelf CMS like Wordpress or Drupal and beating into something I can work with is no less time-consuming than developing and working with a really efficient manual system. And—for better or worse—I’m really good at building manual systems. At some point in the future, we’ll cry uncle and move this into a CMS (probably Drupal), but until then we’re quite content to bask in the myopic, old-timey charm of a static site.

Thanks also to those individuals who—although they probably don’t know it—provided guidance, inspiration, assistance, or encouragement during the build of this site: Dan Bachman, Jeffrey Zeldman, Dave Shea, Alex King, Kristin Long, Roger Johansson, and countless others.


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